EXPERTISE IN MARKET AND CONSUMER UNDERSTANDING & INSIGHTS

Transforming…
Data into knowledge, and ultimately into wisdom. Going from “what” to “so what” to “now what.”

In-depth experience in market and consumer research, foundational behavioral, attitude and usage studies, and developing financial business models

  • consumer segmentation
  • product research
  • brand health tracking
  • brand positioning
  • market landscape
  • advertising effectiveness
  • business modeling
  • social media dashboards
  • retail performance metrics

APPAREL • GIFTS • HOME DECOR • INTELLECTUAL PROPERTY • PUBLISHING • HOUSEWARES/HARD GOODS • B2B

…for world-class brands like, Hallmark, Lee, KitchenAid, Jockey, HarperCollins, and Yellow Freight